Episode 27: PPC and Local Service Ads for Law Firms: Best Practices and Common Mistakes

Join us weekly as seasoned marketer, Lindsay Marty, sits down with attorneys to discuss innovative strategies for boosting their legal practices. From social media tactics to client engagement, each episode delves into practical tips and real-world experiences, all served up with a side of humor and (a good martini?).

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In this episode of the Legal Marketing Happy Hour, we breaks down the do’s and don’ts of PPC (Pay-Per-Click) and Google Local Service Ads specifically for law firms. Whether you’re a solo attorney or managing a large practice, understanding how to properly leverage these powerful tools can be the difference between wasting ad spend and generating high-quality leads.

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Lindsay Marty

Lindsay thrives on working with her clients to create a strategy that will both improve their online reputation and increase the return on investment of their marketing dollars. Her goal with creating Above the Bar Marketing was to create an experience for their clients that was truly custom and in their best interest.

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